Benchmark report

The State of AI Search Visibility

Real aggregate data from every site we've scanned — not a survey, not estimates. Based on 138 distinct sites.

Average scores by category

SEOavg 90.1 · n=138

Range: 61–100

Performanceavg 89.7 · n=138

Range: 32–100

Accessibilityavg 90 · n=138

Range: 69–100

Contentavg 94.9 · n=138

Range: 74–100

AI Search Visibilityavg 91.4 · n=138

Range: 67–100

Security Headers Missing or Misconfigured

Security · medium

36% of sites

Missing llms.txt File

AI Search Visibility · low

16% of sites

Slow Largest Contentful Paint (LCP)

Performance · high

13% of sites

Insufficient Color Contrast

Accessibility · high

11% of sites

Images Missing Alt Text

Accessibility · high

9% of sites

Limited Structured Data Coverage

AI Search Visibility · medium

9% of sites

Duplicate Page Titles

SEO · medium

7% of sites

Poor Largest Contentful Paint (LCP)

Performance · high

7% of sites

Missing llms.txt file

AI Search Visibility · low

6% of sites

llms.txt File Not Present

AI Search Visibility · low

5% of sites